McQueen and the Violet Fog Ultraviolet is distilled in Jundiai, Brazil. While you may be lured in by the color,the taste, I promise, is even better. Twenty-one different botanicals, including six seldom found in gin: basil, rosemary, fennel seed, calamansi, star anise and aai. Gordons Tropical Passionfruit Gin is created from Alexander Gordons original. Sip it neat, or mix it into your favorite. Enjoy the novel natural flavour of maracuja with a subtle touch of juniper. That’s evident in their range of flavored gins. It wants consumers, and everyone, to follow their hearts and thrill in the experience.
At McQueen and the Violet Fog, we believe that great gin should be an experience, and ULTRAVIOLET is no exception. The Scottish gin brand McQueen is all about adventure. McQueen and the VioletFog Ultraviolet Edition pushes the category even further. Bursting with vibrant flavors of dark berries and tropical hibiscus and our proprietary mix of 21 different botanicals, Ultra Violet is a refreshing and vibrant twist on traditional gin. Says Sovereign Brands CEO Brett Berish: “Where we distill and what botanicals we use-it’s allin an effort to create the most balanced, smooth, and drinkable gin. The gin’s delicious taste and striking color make McQueen and the VioletFog Ultraviolet the perfect base for a cocktail. The color is deep violet when poured neat, but transforms to a beautiful pink color when combined with citrus or tonic. Made with 21 different botanicals (like lemongrass. Read about another gin brand’s bottle makeover here.Ultraviolet’s striking color derives from a blend of natural vegetable juices and carmine. McQueen and the Violet Fog Ultra Violet edition starts with their award winning original gin. The gin is so smooth and satiny, some might say voluptuousa gin that’s ultra-smooth and well-rounded, and a step away from the traditional European-style gins (photo 4). As well as its augmented reality function, the app also offers brand rewards and cocktail recipes to try. As a result, the complex palate of McQueen and the Violet Fog reveals something new with every sip: citrus, floral notes, heat, herbs, juniper, and spice.
GIN MCQUEEN ANDROID
You can download the McQueen Gin app now from the Apple and Android stores.
GIN MCQUEEN FULL
The full range can be purchased from the McQueen Gin website, while its Highland Dry, Citron, and Black Cherry and Vanilla expressions can be found in Spar Scotland stores. Twenty-one different botanicals, including six seldom found in gin: basil, rosemary, fennel seed, calamansi, star anise and aai. When they founded McQueen Gin in 2015, Dale and Vicky McQueen wanted to create an adventurous gin-drinking experience and bring exciting new flavours to the market. He added: “Not only are we the first Scottish gin company to integrate augmented reality, we believe that we are the first gin company in the UK to fully integrate augmented reality into our label design with our own dedicated app.” Dale and Vicky McQueen We wanted to make not just a great-tasting gin but an experience which would bond people together and give them something other than great taste to talk about.”
“With that option being limited in the current climate, we have enhanced this experience by creating an engaging AR experience on our six core range bottles that people will enjoy sharing across social media. Twenty-one different botanicals, including six seldom found in gin: basil, rosemary, fennel seed, calamansi, star anise and aai. The technology has taken six months to develop, following a £20,000 investment by McQueen.ĭale McQueen, managing director of McQueen Gin, said: “At its core, one of the fascinating sociable aspects of society can be found when we share a drink with our friends, either in the pub or in our homes. A single copper pot still in the hills of Jundiaí, Brazil. A single copper pot still in the hills of Jundia, Brazil. With its new AR labels, drinkers can learn about the spirit of Ben Ledi – the mountain that overlooks the distillery – or follow the antics of a maverick cartoon lemon. By scanning the label via the McQueen Gin app, each bottle will reveal some of the brand’s inner secrets with a unique animation.īased in Callander, McQueen’s gin range includes a colour-changing gin and flavoured expressions such as Black Cherry and Vanilla, Citron and Five Chilli. Scottish spirits brand McQueen Gin has unveiled a range of augmented reality (AR) labels for its gin bottles – which is claims are the ‘world’s coolest labels’.įeaturing on the six expressions in its core range, the AR labels promise “exciting, immersive gin experiences for customers”.
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